This privacy policy describes the personal data collected or generated (processed) when using the WHITE Mall website “Website”. It also explains how your personal information is used, shared and protected, what choices you have about your personal information, and how to contact us.

 

Responsible processing of your personal data

 

The WHITE Mall entity responsible for processing your personal data will depend on you and the WHITE Mall website. In this privacy policy, the relevant “WHITE Mall” entity is called WHITE Mall, our company or us.

 

The responsible party WHITE Mall under the company’s Hong Kong Privacy Policy

 

Room 13, 9th Floor, Block B, Hong Kong Industrial Centre, 489-491 Castle Peak Road, Lai Chi Kok, Kowloon, responsible for online purchase of WHITE Mall products.

 

When do we collect and what kind of personal data

 

We will ask you for some of your personal information in order to provide the products or services you request. For example, when you are shopping, when you contact our company’s consumer service department, when you request to receive communications, when you create an account, or when you participate in our company’s activities.

 

This personal data includes your

 

  • Name, email, phone number, mailing, billing address and other contact information;
  • Login name and account information, including password and unique user ID;
  • Personal details such as gender, hometown, birthday and shopping history;
  • Payment or credit card information;
  • Personal preferences, including your wish list, as well as market and cookie preferences.

 

When interacting with our website, certain information will be automatically collected from your device or web browser. More details about these operations are included in the Cookies section of this Privacy Policy below. This information includes

 

  • Device ID, call status, network access, storage information and battery information; and
  • Cookies, IP addresses, quoted headers, information identifying your web browser and version, and web beacons and tags.

 

Why and how we use your personal data

 

The company will use your personal information to provide you with the required products or services when you use the company’s website. For example, if you shop at thewhitemall.com.hk or participate in WHITE Mall activities or promotions, we will use the contact information you provide to our company to communicate with you about shopping, activities or promotions. If you contact our customer service department, we will use information about you (such as delivery or payment information) or the products you have purchased to help you solve your problems or questions.

 

Retention of your personal data

 

Your personal information will be retained for as long as necessary to perform the purposes listed in this privacy policy (unless applicable laws require a longer retention period). Generally speaking, this means that as long as you keep your WHITE Mall account, the company will keep your personal data.

 

Rights regarding your personal data

 

You have the right to request (i) access to your personal data; (ii) correct your personal data if it is incomplete or inaccurate; or (iii) delete or restrict it under certain circumstances as required by applicable laws Your personal data. These rights are not absolute rights. If the company has obtained your consent for the processing of personal data, you have the right to withdraw your consent at any time.

If you request a copy of your personal information or exercise any of your other rights, please send an email to info@thewhitemall.com.hk.

 

Changes to the company’s privacy policy

 

Applicable laws and the company’s operations will change over time. If the company decides to update our privacy policy, the company will post the changes on our website. If the company materially changes the way your personal data is processed, the company will provide you with prior notice or, if required by law, obtain your consent before implementing such changes.